BARBERI
PREPARED FOR CHRIS, MARVIN, ALLEN & ZOILO

Knowledge, running itself.

Everything we talked about on our call. The apps, the math, the reliability, the team behind the chair. Take your time. Send it to each other. Call Justav. Whatever helps.

LOCATIONS
2
BARBERS
18
EST.
2019
PROPOSAL
APR 2026
HOW TO READ THIS

Switching systems comes down to three questions.

Every barbershop thinking about changing platforms ends up at the same three concerns.

Does the math actually work. Is the customer and staff experience worth the switch. And when things break, or need to change, or need something new, is there a real team behind it.

This proposal answers all three. In that order.

01 · THE NUMBERS

What Squire is actually costing Knowledge.

Your out-of-pocket is $690/month. The real number is bigger. Drag the sliders to see the full picture.

Monthly bookings across both shops
1,800
What we estimated in the meeting.
% of bookings prepaid online
70%
Squire's $3 fee applies only to prepaid online bookings.
CUSTOMER AWARENESS OF THE HIDDEN FEE
Squire subscription (2 locations)
$690/mo
Customer booking fees ($3 × prepaid bookings)
Hidden in 'Taxes & Fees' on their receipt.
$3,780/mo
Clover subscription + processing + reconciliation labor
You run two systems because one is cheaper than the other. This is what that split costs.
~$600/mo
Customer goodwill burned by the hidden fee
Moderate impact

Your customers catch it eventually. The ones who do often don't come back.

TRUE MONTHLY COST OF YOUR CURRENT STACK
$5,070/mo

Plus the goodwill hit above. That one’s harder to price. But it’s not zero.

02 · THE EXPERIENCE

Three apps. One system. Yours.

We built Knowledge a working version of all three. Click in, try it, break it. Everything lives on your domain when you go live.

Your website. Your booking. Your brand.

Your customers book on knowledgebarbers.com. Not getsquire.com. Every barber has their own page. The experience is yours. The traffic is yours. The data is yours.

knowledge.barberi.ca
(lives at knowledgebarbers.com when you go live)
Open your customer app
Try booking. Try the events page. Try clicking any barber.
LIVE PREVIEW — This loads the real app.
03 · THE RELIABILITY

Everything built. Everything shipping. No vapor.

Squire is advertising AI features that are chatbots. We’re the opposite. Here’s the actual state of every feature you’d use at Knowledge — what’s live today, what we’re testing, what’s in development, what’s on the roadmap. If it’s not on this list, we’re not promising it.

BUILT
Live today. Used by clients in production.
IN TESTING
Working. Being validated before general release.
IN DEVELOPMENT
Being built now. Shipping in weeks.
ROADMAP
Committed to. Shipping in months.

Bookings & Customer Experience

  • Customer booking app on your domain
    Custom-designed per shop, lives on knowledgebarbers.com
    BUILT
  • Per-barber deep links
    knowledgebarbers.com/marvin — share from Instagram bio
    BUILT
  • Online payments with prepay
    Full Square integration, customer-side payment flow
    BUILT
  • Deposits required per service
    Set per service, per barber
    BUILT
  • Optional payments
    Some services pay at shop, some prepay
    BUILT
  • Risky customer flagging
    Mark no-show repeat offenders, force prepay for them
    BUILT
  • Intake forms
    Collect info before first appointment
    BUILT
  • Gift cards and promo codes
    Native, no third-party tool
    BUILT
  • Events + ticketed experiences
    Hair Jam, masterclasses, workshops — all on your domain
    BUILT
  • Booking confirmations + reminders
    Automated, per-barber customizable
    BUILT

Barber Tools

  • Native barber app on their phone
    Schedule, earnings, messages, walk-ins
    BUILT
  • Two-way text with customers from shared shop number
    Never from the barber's personal phone
    BUILT
  • One phone number for the whole shop
    Every barber messages through it
    BUILT
  • Walk-in booking from the barber app
    Phone or iPad, same system
    BUILT
  • Time blocking, breaks, holidays
    Owned by the barber, visible to the shop
    BUILT
  • Real-time earnings visibility
    Per appointment, per day, per pay cycle
    BUILT

Owner & Manager Tools (Manager Mode)

  • Manager Mode in the barber app
    Toggle on for owners and leads
    BUILT
  • Payroll approve workflow
    Calculate, review, approve in one tap
    BUILT
  • Multiple payout structures
    Commission, salary, booth rental, hybrid
    BUILT
  • Expense management + receipt capture
    Snap a photo, we categorize
    BUILT
  • Recurring expenses with effective dates
    Rent, utilities, subscriptions
    BUILT
  • Real-time shop dashboard
    Today's revenue, per-barber performance
    BUILT
  • Multi-location dashboard
    Both shops, one view
    BUILT

Relationships & Customer Intelligence

  • Relationships view per customer
    Single screen: history, notes, booking patterns, messages
    BUILT
  • Customer intelligence: visit frequency
    Average days between visits, per customer
    BUILT
  • Suggested re-engagement
    We flag customers who haven't booked in their usual window
    BUILT
  • Suggested reply templates
    Pre-drafted responses based on conversation context
    IN TESTING
  • Reputation management
    Monitor Google reviews across locations
    BUILT
  • One-click review request links
    Send right after checkout
    BUILT

Shop App & Checkout

  • Shop app on Square Stand + iPad
    Unified in-store checkout
    BUILT
  • Product + inventory management
    Track stock in real time
    BUILT
  • Product sales at checkout
    Alongside services
    BUILT
  • Walk-in checkout
    Same system, no separate flow
    BUILT
  • Tip capture on customer-facing screen
    Customer chooses, barber gets credit
    BUILT

Commerce & Beyond

  • Shopify integration for product storefront
    Connect your Shopify, sell products through the booking app for in-shop pickup
    IN TESTING
  • Full e-commerce with shipping
    If you want to run a full online store through BARBERI, we'll build it with you
    ROADMAP
  • Membership program + loyalty
    VIP tiers, waived booking fees, member-only events
    ROADMAP
  • Barry conversational AI
    Natural language to change schedules, create promos, block time, send messages
    IN DEVELOPMENT

This list is the whole picture. If something you need isn’t here, tell us — either it’s closer to ready than the list suggests, or we’ll prioritize it for the roadmap. Launch partners shape what gets built next.

PRICING

Three ways to pay. One we’d recommend.

The math above changes depending on how you want to structure this relationship. We built three options because the market wants different things. Here’s each one, with live math tied to the calculator above.

OPTION 1

Per Booking

Pay as you grow.
$0 subscription
+ $2.00 per booking
FEE DISTRIBUTION
Your cost$1,080/mo
Customer cost total$2,520/mo

Mix: customers booking online see a $2 fee; walk-ins and in-store pay nothing extra — the shop covers those.

SETUP$995 one-time
  • Square Stand + iPad hardware included
  • $2 per booking, online or in-store
  • Charge customers, absorb, or mix. Your rules.
  • No monthly subscription
OPTION 2

All-Inclusive

One number. Everything handled.
$2,450/mo flat
+ $0 per booking
Same price at any volume.
SETUP$2,995 one-time
  • Covers both locations, all 18 barbers
  • Zero customer fees, zero per-booking markup
  • Hardware included
  • Locks for life with launch pricing
OPTION 3

Partnership

Turn booking fees into a revenue stream.
$500/mo base + $250/location
+ $1.50 per booking to BARBERI
YOUR CUSTOMER MARKUP
$3.00
Your cost to BARBERI$3,700/mo
Your revenue from customer fees$3,780/mo
Net captured by Knowledge$80/mo
SETUP$1,995 one-time
  • Hardware included
  • Your booking fee, your rules
  • Squire charges your customers $3 and keeps it. Here, you keep it.
  • Every booking becomes revenue, not a cost
— WHAT WE’D ACTUALLY PREFER —

Come on as a launch partner.

We built all three options because different shops want different things. But if we could pick one, we’d pick the simplest version of the relationship — a flat rate, no transaction fees, no psychology, no counting bookings.

We’d rather be honest about what this costs than gatekeep features behind tiers.

LAUNCH PARTNER PRICING

$1,750/mo + $250/additional location

For Knowledge (2 locations): $2,000/mo total

Everything we build, included forever.

Locked at this rate for as long as you stay.

You shape what gets built next.

EVERYTHING NOW
Every feature marked BUILT or IN TESTING in the list above.
EVERYTHING NEXT
Every feature shipping (Barry, Shopify integration, loyalty) rolls to you first, no upcharge.
EVERYTHING AFTER
When we build new things, you get them. The price never moves.
SETUP$2,995 one-time
LAUNCH PARTNER SLOTSLimited to our first 20 clients. Real cap.

That’s the option we’d shake hands on. The other three are there if this one doesn’t fit.

THE PRACTICAL STUFF

The questions that matter when you’re changing systems.

YOUR MOVE

Take your time. We’ll be here.

Click around the apps. Send this to each other. Text Justav. Sit with the math. When you’re ready, we’re ready.

Two ways to move forward:

Let’s start the migration.

Fourteen days from yes to live. We handle everything.

Book the kickoff call

No pressure. No follow-up spam. We’ll be here when you decide.